A mainstay of Ford Fiesta hatchback segment or B class
COLOGNE - Ford Motor Company successfully listed its recent history by selling the Fiesta through the 1 million units in Europe since its launch in October 2008 to February 2011 (28 months). These achievements demonstrate the success of Ford's well in penetrating the European market because it also puts hatchback mainstay as the second best-selling car in the continent Blue since early 2009.
Fiesta production at Cologne (Germany) and Valencia (Spain) and record cumulative sales to 14 million units since its emergence in the market in 1976. "We thank our customers throughout Europe who provide great success for the Ford Fiesta," said Stephen Odell, Chairman and CEO, Ford of Europe in an official statement.
"The design is innovative with a sophisticated technology continues to record great success. The achievement of one million unit sales milestone is a great achievement, but there are many other accomplishments to be achieved along with a Ford Fiesta which continues to attract the attention of consumers and become stronger in European markets, "said Stephen.
In addition to success in the market, the Fiesta also named as a car with the highest security level in the United States, from the Top Safety Pick from the Insurance Institute for Highway Safety United States based on new testing standards. Besides the U.S., Fiesta also won the award in some global markets such as China, Europe and Australia / New Zealand.
"Ford is committed to safety, including our efforts to get ranked the highest impact resistance test that consumers look for when choosing a new vehicle. Fiesta is the most recent example and demonstrate commitment to safety in addition efficient small cars can also be safe," said Sue Cischke, Group Vice President, Sustainability, Environment and Safety.
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